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Sake is a beverage fermented from rice, which is a grain. This would make it more of a beer than a wine. Yet, Sake is not carbonated, and flavor-wise is closer to wine than beer, although it is indeed uniquely different from wine. Alcohol content of sake is generally between 15% and 17%.
Takara sees the Sho Chiku Bai range as the key to its success in the rapidly changing Sake market. By linking its marketing strategies to current trends, it has established a strong position for the Sho Chiku Bai label as the brand in the celebration and gift segments of the sake market.
For more information on types of sake, kindly click here.